Effective Date: July 22nd, 2025
Last Updated: July 22nd, 2025

This Privacy Policy explains how Up to Lead (“we”, “us”, or “our”) collects, uses, and protects your personal information when you sign up for our online course interest mailing list.

We are committed to protecting your privacy and handling your information in accordance with applicable privacy laws, including Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada’s Anti-Spam Legislation (CASL).

1. What Personal Information We Collect

When you subscribe to our mailing list, we may collect:

• Email address (required)
• Name (optional)
• Preferences or interests (if submitted voluntarily)
  

We collect this information only when you voluntarily provide it, such as by submitting a form on our website or via email.

2. How We Use Your Information

We use your personal information to:

• Send email updates about our upcoming online courses
• Notify you of early registration, launch dates, or special offers
• Request feedback or gauge interest in course topics
• Improve our offerings and communications

We only send communications with your express consent in compliance with CASL.

3. How We Store and Protect Your Data

Your personal information is stored on secure servers and protected using reasonable administrative, technical, and physical safeguards. We use trusted third-party services (e.g., email marketing platforms such as Mailchimp, ConvertKit, or similar) that comply with applicable privacy and anti-spam regulations.

We retain your data only as long as necessary to fulfill the purposes outlined in this policy or to comply with legal requirements.

4. Disclosure of Your Information

We do not sell, trade, or rent your personal information to third parties.

We may share data with:

• Trusted service providers who assist in operating our website and mailing services
• Legal authorities, only if required to comply with a law, regulation, or legal request
  

5. Your Rights

Under PIPEDA and similar privacy laws, you have the right to:

• Access the personal information we hold about you
• Request correction of any inaccurate or outdated information
• Withdraw consent to receive communications
• Request deletion of your personal data from our systems

To exercise these rights, contact us at:
Email: contact@michellerudson.com
Subject line: “Privacy Request”

We will respond to access or correction requests within 30 days.

6. Unsubscribing and Opting Out

You can unsubscribe at any time by clicking the “unsubscribe” link in any of our emails. Once unsubscribed, we will stop sending you communications and remove your contact data from our marketing list within 10 business days.

7. International Data Transfers (if applicable)

Our services may involve storing or processing data on servers outside Canada (e.g., in the United States or Europe). We ensure that our third-party providers adhere to equivalent privacy standards.

8. Cookies and Analytics (if applicable to your website)

Our website may use cookies or analytics tools to understand user behaviour and improve functionality. These tools do not collect identifiable personal information unless explicitly provided.

You can manage cookie preferences through your browser settings.

9. Changes to This Privacy Policy

We may update this policy occasionally. When we do, we will revise the “Effective Date” above and notify you by email or via our website if the changes are significant.

10. Contact Us

For questions or concerns about your privacy, contact:

Up to Lead
Email: contact@michellerudson.com